David Rodgers, Deputy
Assistant Secretary for Energy Efficiency , appeared before Congress to
discuss the potential for increased energy efficiency in new and
existing buildings to reduce greenhouse gas (GHG) emissions.
Public Education and Outreach for Market Penetration
The Department of Energy is also focusing on broad public education and
outreach in order to facilitate widespread market penetration of energy
efficient technologies
Public campaigns, such as the "Change a Light, Change the World"
campaign, have been used to drive public awareness. Each fall the
Department, in cooperation with the Environmental Protection Agency and
the Department of Housing and Urban Development, encourages consumers
to change out old incandescent bulbs for new compact fluorescent lamps
(CFLs) that have earned the ENERGY STAR seal of approval. The "Change a
Light, Change the World campaign" is now in its seventh year.
DOE Outreach Partnership with Walt Disney
In order to further encourage consumer adoption of energy efficient
technologies like compact fluorescent lamps, DOE has embarked upon an
innovative partnership with the Walt Disney Corporation. DOE announced
in 2007 that it had teamed up with Disney in a nationwide campaign to
promote energy efficiency through a TV spot based on the Disney Pixar
film "Ratatouille." The 30-second animated spot features the characters
from the movie, and urges viewers to make the switch from incandescent
bulbs to ENERGY STAR compact fluorescent lights. The spot, showcased
nationwide during primetime viewing hours, reached more than 117
million households between June 15 and August 15, 2007, through
networks including HGTV, Food Network, and DIY.
DOE Campaign to Target 8 to 12 Year Old Children
Also, we are working on a campaign to be launched late this summer
targeting 8 to 12 years old on they can learn to become more
energy efficient.
DOE Military Base Campaign
Another campaign, launched this past Earth Day, challenges military
bases nationwide to replace their incandescent light bulbs with CFLs in
on-base housing. The joint DOE and Department of Defense campaign,
called "Operation Change Out," will help bases across the country
increase energy efficiency, save money on utility bills and reduce
carbon dioxide emissions.
DOE Influences Policymakers, Industry and Consumers
Through these and other campaigns, the Department is committed to
motivating policymakers, industry, and consumers to embrace energy
efficiency values in their states, cities, and homes.
DOE Building Technologies Program Best Practices Website
The Department's Building Technologies Program website is also a
helpful educational resource for the public.
The site details best
practice guidelines for realizing 30% energy savings, and is aimed at
homeowners, builders, or designers who seek to incorporate
energy-efficient building practices into a new or existing home.
The
Building Technologies guidelines address each step of the home-building process, based on an
integrated or whole building, approach. They cover the planning and
financing of a home or renovation project, the design and construction
phase, and ongoing maintenance. While many best practice guidelines
apply regardless of geography, others are tailored to the challenges of
a specific climate zone, a key consideration in creating an
energy-efficient home.
SOURCE:
Testimony of David Rodgers, Deputy
Assistant Secretary for Energy Efficiency before the Committee on
Energy and Commerce Subcommittee on Energy and Air Quality, United
States House of Representatives. Topic: Buildings Energy Efficiency and
Greenhouse Gases, July 17, 2008, EERE Energy Efficiency